May 27 2008

Savers urged to 'make their money work hard'

Anyone setting money aside on a regular basis needs to make sure that their cash is working hard for them, one expert has insisted.

Steve Urwin, senior marketing executive for Newcastle Building Society, has suggested whether saving for retirement or for a rainy day, Britons ought to be aiming for a competitive rate of return.

Mr Urwin also insists that getting a good savings deal is particularly important during times of economic uncertainty and that building societies can be relied upon as a safe place to invest because of their mutual status.

"Savers should not be worried about placing their cash with a building society as there are numerous measures in place to guarantee safety," he said.

Research by the Newcastle recently showed that demand in the UK for individual savings accounts offered by building societies across the country has risen by almost a fifth since September of last year.

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